An awareness campaign to highlight stories of living with dementia.
Through compelling videos, beautiful posters, and imagery, Faces of Dementia has been crafted around the stories of people living with dementia and their individual messages that they are so much MORE than their diagnosis.
The Faces of Dementia Campaign
Faces of Dementia was a six-month campaign aimed at building awareness, reducing stigma and improving the quality of life for people affected by dementia. Faces of Dementia was co-created by people living with dementia to share what they wanted people to know about living with dementia. The virtual launch events and interactive gallery exhibits were attended by over a thousand people. It reached thousands of people through online engagement and over 16 million views through paid media advertising. Faces of Dementia has been described as successfully achieving its goals!
Meet the Faces of Dementia
Compelling Stories
Our Faces of Dementia campaign participants share how being diagnosed and living with dementia has impacted their lives. View their stories.
View Ruby’s Story
View Phyllis’ Story
View Vera’s Story
View Andrea’s Story
View Debbie’s Story
View Doug’s Story
View Terry’s Story
Empowering Dementia-Friendly Communities
The 2020-2023 Empowering Dementia-Friendly Communities Hamilton, Haldimand project was led by the Hamilton Council on Aging and supported by community partners. It was generously funded by the Public Health Agency of Canada. The project goals were to develop, implement and evaluate promising practices, programs and initiatives that improve the quality of life for people living with dementia.
People Living With Dementia
We welcome people living with dementia to get involved in our local projects! Click to learn more about our Hamilton and Haldimand groups or contact Shelagh to learn more about getting involved.
Care Partners, Family & Friends
Those closest to people living with dementia are essential to building dementia-friendly communities! Download our resource below to start your dementia-friendly journey!
Care Partners, Family & Friends
Those closest to people living with dementia are essential to building dementia-friendly communities! Download our resource below to start your dementia-friendly journey!
Businesses & Organizations
From businesses to faith communities to service clubs, we all play an integral role in building dementia-friendly communities! Download our resource below to start your dementia-friendly journey!
Take a Dementia-Friendly Communities training workshop by contacting the Alzheimer Society of Brant, Haldimand, Norfolk, Hamilton, Halton at (905)529-7030 or visit alzheimer.ca/DementiaFriendlyCanada